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For painting contractors

More painting calls, straight from your website

Put an interior painting estimator on your website. Homeowners count their rooms, choose ceilings and trim and see your paint packages with real prices in about a minute. You get the call, with the rooms and choices already described.

Your prices, not averages First estimator free No code
What the research says

Customers want a price before they call

68%

of homeowners look for more quotes when a price comes in higher than they expected.

Source: Housecall Pro, State of Home Service Spending (all home services), May 2026
95%

of homeowners get more than one bid before hiring.

Source: ArcSite and ResearchScape homeowner survey (all home services), Jan 2022
7×

more likely to qualify a lead when you contact them within an hour of their online inquiry.

Source: Harvard Business Review, “The Short Life of Online Sales Leads”, 2011
Why painters add an estimator

Turn website visitors into painting jobs

More calls from the same website

Homeowners who can see a price for their rooms are more likely to pick up the phone. Your estimator turns a browsing visit into an inquiry.

Fewer walk-throughs for nothing

People see your real numbers first, so the ones who book a walk-through already know the job fits their budget.

Estimates while you're painting

Your website prices rooms at night and on weekends, so your evenings aren't spent writing quotes, and the inquiry is waiting in the morning.

Inquiries ready to quote

Room counts, ceilings, trim and doors, wall condition, color change and the package they liked arrive with every lead.

Sell the premium paint

Standard and Premium paint side by side, with the longer warranty spelled out, makes the upgrade easy to see, so more people choose it.

Your prices, your rules

Your room prices, your minimum job and your packages. Walls with major damage go to an assessment instead of a guess.

What you can build

Estimators for every painting job you sell

Start with the ready-made interior painting template, then add estimators for the other work you do.

Template ready

Interior painting

Prices per room for each package, with ceilings, trim and doors, repairs and a big color change.

Build your own

Kitchen cabinet painting

Price per door and drawer front, with a color change, new hardware and island panels as add-ons.

Build your own

Deck and fence staining

Price per square foot of deck or per foot of fence, with washing and stain type as choices.

Build your own

Commercial repaints

Offices and retail units priced by floor area, with after-hours work as a percentage.

Build your own

Wallpaper removal

Price per room with wall repair and primer, and plaster walls sent to an assessment.

Try it

The painting estimator, as your customers see it

The number of small and large rooms, ceilings, trim and doors, wall condition (with “I don't know”), and a big color change.

Try it as a customer would

Brightwall Painting (sample business) Sample result: Three average rooms and one large room, trim and doors included, walls in good shape, a big color change Before tax
Standard paint $3,700 USD
Setup, protection and cleanup · $200 Small or average rooms · $1,350 Large rooms · $750 Trim and doors (small or average rooms) · $600 Trim and doors (large rooms) · $275 Extra coat for a big color change · $525
Premium paint $4,420 USD
Setup, protection and cleanup · $200 Small or average rooms · $1,725 Large rooms · $950 Trim and doors (small or average rooms) · $600 Trim and doors (large rooms) · $275 Extra coat for a big color change · $669

Fictional business and sample prices. Preliminary estimate based on the answers; final pricing follows an assessment.

What you control

  • Prices per room for small and large rooms in each package.
  • Ceilings, trim and doors priced per room when the customer wants them.
  • A color change as a percentage of the room painting charge only.
  • A repair allowance for walls that need some patching.
  • Major repairs go straight to an assessment, and a minimum job price covers small jobs.

What stays with your visit

Room sizes and wall condition are the customer's description. The estimate states its assumptions, and your walk-through confirms the prep work, the colors and the final price.

What your office receives

When you choose to collect contact details, the inquiry includes the room counts, ceilings, trim, wall condition and the package price the customer saw.

Jordan Sample
Interior painting · Brightwall Painting (sample business)
New · sample
Estimate shown
Standard paint · $3,700 USD
Requested
An on-site assessment · prefers email
Number of small or average rooms
3
Number of large rooms
1
Paint the ceilings too?
No
Paint the trim and doors too?
Yes
Condition of the walls
Good: a few nail holes
Is it a big color change, such as dark to light?
Yes

Fictional example. Your estimator decides whether to ask for contact details.

Ready-made templates

More painting templates

Each starts with sample prices you replace with your own. Try one as a customer would, then use it free.

Template ready

Exterior house painting

Two paint packages by home size, prep by surface, peeling, lead-safe work, color change, upper-story access, trim, doors and shutters; deck staining priced after a visit.

Template ready

Drywall repair

Priced per repair by size, ceiling work, texture matching and painting after, with a minimum job; water damage goes to an assessment.

Painting questions

Why price by room instead of by square foot?

Most homeowners can count rooms but don't know their wall area. The template uses small and large rooms with a short guide. You can switch to a measurement question if you price by area.

How is a big color change priced?

As a percentage of the room painting charges, for the extra coat. Ceilings, trim and repairs aren't included in that percentage.

What if they don't know how much repair the walls need?

The template shows a range from no repairs to your repair allowance. Walls with major damage ask for an assessment instead of a price.

How do I avoid tiny jobs at a loss?

Set a minimum job price. No estimate shows less than it, and the result still lists what was chosen.

Getting it on your website

Build, test and publish your first estimator free, for as long as you like. Unlimited estimators are $35 a month in the US or $45 CAD in Canada (pricing). Add it to your website with a short embed code, or share a hosted link.

More painting calls start with a price on your website.

Your first estimator is free on your website, with everything included. Unlimited estimators are $35 a month in the US or $45 CAD in Canada.